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The Advantace Coaching Cycle

Coaching Cycles

Coaching is not a single path, it has a cyclical nature, because like good health, life discipline is a constant and never-ending process.

The Advantace coaching cycle involves

  • 1 Capture—collect what has your attention,
  • 2 Clarify—process what it means,
  • 3 Organize—put it where it belongs,
  • 4 Reflect—review frequently,
  • 5 Engage—simply do

This is explained further in our coaching cycle video, which outlines the seven strategy spokes of the Advantace coaching wheel:


Your Coaching Outcomes

What are you moving towards?
Why do you want it?
Advantace will help you define outcomes and state them with positive intent.
We will also assist in determining if it is within your control.
We use standard methods to enable you to get there…

Who do you need to be to get what you want?
What do you need to do to get it?
What do you need to have to get it?

S.M.A.R.R.T. Goals
Specific, Measurable, Achievable, Realistic, Relevant, Timely.

Contingency planning/Risk Management

What are the outcome paths, and for each path we compare the:
Opportunities &

We also check that you are not relying on changing others to get the desired outcome.

Ecology check
Is the outcome good for yourself and other people?

Each outcome needs to be measurable.
We look for evidence that will show you the definition of success.

For example, you may want an outcome of higher employee participation.
The deliverable may be a greater than 50% return on employee satisfaction survey results.

Powerful D-lineators

In order to delineate every goal, task, objective, plan, request, demand and expectation that is a part of everyone’s day, Advantace offers D-lineators © as a powerful Clarity tool.

All reality can be allocated into the following D-buckets, and Advantace helps you develop your skills in such Monkey Management.

1. Desire – The root of all the things on your horizon. Creativity is often the product of silence, of listening. Being clear about your desires is a pre-requisite to all the other D-Lineators.

2. Do – “Just do it” as Nike’s byline reads. There are some things that are best handled by yourself.

3. Delay – Yes it may be on your action agenda, but can it be best scheduled as part of a plan?

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4. Delay – Yes it may be on your action agenda, but can it be best scheduled as part of a plan?

5. Delegate – Handing monkeys over to your own trusted team is how most things are achieved, but do they know how to delegate also?

6. Delete – Only the executive may have the power to reduce the scope of what is being faced. Removing something can be a key log jam remover to get things flowing again.

7. Define – Rather than removing the concept, what can be done to define another more efficient way before delegating?

7. Distribute – in today’s world, awareness can affect the result. Imagine trying to launch a book today without distributing the information via social media. Asking for answers via the internet can also provide huge leverage via oDesk and similar to deliver options that can revolutionize delegation.

8. Design Thinking. This is the D-Lineator for creative work including a team (it may be your partner, or an internet community) into your planning. The basic tenets of design thinking include;

  • Humanity – all design activity is ultimately social in nature, so it should incorporate the thoughts of others where possible
  • Ambiguity –thinkers should preserve uncertainty and the awareness of change
  • The re-design rule – nothing is new, just a re-design of what already is
  • The tangibility rule – making ideas tangible always facilitates communication

Advantace uses proven Methods and Tools to guide you towards CLARITY for your outcomes and how to achieve them.

Methods and Tools are resourced from four decades of experience, and updated each month with the latest research!